Kunzler Bean & AdamsonCorporate Updates / NewsSEC Declares Meme Coins Outside Its Jurisdiction: A Turning Point for Cryptocurrency Regulation?

Written by: Marty Tate, Partner
On February 27, 2025, the U.S. Securities and Exchange Commission (SEC) made a significant announcement that has reverberated across the cryptocurrency ecosystem: meme coins, or cryptocurrencies inspired by internet memes and viral trends, are not considered securities. This ruling has sparked questions within the world of securities regulation and sparked new debates about the role of meme coins in the broader crypto market and the future of cryptocurrency as a whole. This was not something that most people felt was a priority and could arguably lead to more uncertainty about what constitutes a security and will likely lead to further distrust of the crypto industry.
Meme Coins: From Joke to Risky Speculation
Meme coins first emerged as a novelty within the crypto space, with Dogecoin leading the way. Launched in 2013 as a joke inspired by the “Doge” meme, Dogecoin was initially seen as little more than a lighthearted take on the world of digital assets. However, over the years, it has become an influential force in the crypto world, inspiring a host of other coins based solely on internet memes, cultural references, or even the fleeting nature of social media trends.
While many view meme coins as a way to capitalize on digital culture, their fundamental issue is glaring: they lack inherent utility. Unlike traditional cryptocurrencies such as Bitcoin or Ethereum, which offer decentralized networks and real-world use cases, meme coins are primarily speculative assets. Their value is largely driven by hype, media buzz, and the ever-changing landscape of online trends. Unfortunately, this often leads to pump-and-dump schemes, where the value of a meme coin is artificially inflated before crashing, leaving investors with worthless assets.
The launch of high-profile meme coins, such as the self-proclaimed $TRUMP coin (purportedly inspired by Donald Trump’s second inauguration) and $MELANIA (a coin named after his wife), underscores the absurdity of this trend. Even more bizarre is the creation of a meme coin based on the dog of Binance’s former CEO, CZ, called “Broccoli.” These projects, while entertaining, highlight the lack of serious purpose behind meme coins, raising concerns about their long-term impact on the credibility and stability of the crypto industry.
The SEC’s Stance on Meme Coins
In its February 2025 ruling, the SEC made it clear that it does not consider meme coins to be securities, as they fail to meet the criteria outlined in the Howey Test. This test, which determines whether an asset qualifies as an investment contract and therefore a security under U.S. law, requires an investment of money in a common enterprise with an expectation of profits derived from the efforts of others. According to SEC Commissioner Hester Peirce, meme coins do not fit this definition because they lack any real business purpose or investment promise. Instead, they function more like collectibles, driven by market demand, social media hype, and pure speculation.
Peirce, who heads the SEC’s crypto task force, acknowledged the speculative nature of meme coins but emphasized that their lack of intrinsic value and business purpose places them outside the SEC’s jurisdiction. As a result, transactions involving meme coins do not require SEC registration, and the commission has no immediate plans to regulate them as securities.
The Dangers of this Ruling
While the SEC’s ruling has provided some clarity for the crypto industry, it has simultaneously muddied the waters about what constitutes a security. While the promoters of Meme Coins and other cryptocurrency issuers and promoters have argued that the offering of these tokens does not constitute a securities offerings, the SEC previously held that these offerings were securities offerings because and should be regulated as such. While the intention of this decision may be to limit regulation of only Meme coins, this ruling could open up a pandora’s box of unregulated securities activities and unregistered securities offerings. Furthermore, this will undoubtedly open up the floodgates to potential fraud and scams, which will leave purchasers without the protections of securities laws or recourse against the issuers.
The Dangers of Meme Coins for the Crypto Ecosystem
In addition, the ruling raises important questions about the long-term implications regarding the future status of what constitute of meme coins on the broader market. While meme coins may provide temporary entertainment or speculative opportunities for certain investors, they pose significant risks to the credibility and integrity of the cryptocurrency industry. At their core, meme coins represent the antithesis of the original vision behind cryptocurrencies, which were designed to be decentralized, transparent, and serve as viable alternatives to traditional financial systems.
Unfortunately, the current meme coin trend seems to be more about gambling and speculation than about fostering legitimate innovation or providing tangible value. Many meme coin projects are driven by media hype and social media trends rather than real-world use cases or technological advancements. In some cases, these projects are used to manipulate investors, with developers engaging in “rug pulls” where liquidity is drained from the coin, leaving investors with worthless tokens.
Even when meme coin creators appear to have legitimate intentions, the volatility of these assets often undermines their credibility. Projects are frequently abandoned, manipulated, or exploited by early investors who benefit from pumping the value before the market collapses. The rapid creation of meme coins—many with no clear purpose or business plan—further exacerbates these risks.
The Broader Impact on Cryptocurrency
The rise of meme coins is a threat not only to individual investors but also to the reputation of the entire cryptocurrency market. The SEC’s decision to exempt meme coins from securities regulation could inadvertently fuel the speculative frenzy surrounding these tokens, leading to greater financial losses for uninformed or inexperienced investors. If left unchecked, this could result in further erosion of trust in the crypto space.
Moreover, the proliferation of meme coins risks overshadowing more serious, innovative cryptocurrency projects. As hype-driven coins dominate the market, investors may be distracted from projects with real potential for technological development, financial inclusion, and decentralized solutions. This could hinder the broader growth of the crypto ecosystem, undermining its credibility as a transformative force in the financial sector.
A Turning Point for Crypto Regulation?
The SEC’s ruling on meme coins marks an important moment in the ongoing regulatory debate surrounding cryptocurrency. While it provides clarity on the regulatory status of meme coins, it also highlights the dangers of allowing such speculative assets to proliferate unchecked. As meme coins continue to gain traction, it is crucial that regulators, investors, and the broader crypto community consider the long-term consequences of their unchecked growth. Ultimately, the success of cryptocurrency will depend on its ability to move beyond speculative trends and towards projects that offer real value, utility, and innovation.
The SEC’s decision may have temporarily settled the question of whether meme coins are securities, but it also gives rise to a series of broader questions. Primarily, will this decision lead to an erosion of securities regulations, a rise in unregistered and unregulated securities offerings and ultimately an erosion of investor trust and confidence? What role will these assets play in the future of cryptocurrency, and how can the industry preserve its credibility amid the rise of digital gambling?